Recover margin.
Grow revenue.
Commercial expertise for developing and established businesses.
What we solve
We help companies grow profitably by recovering margin through diagnostics and building revenue through commercial strategy.
The margin problem
There is pressure on the margin. Costs are rising at a faster pace than revenue, and there is no consistent view of where profitability is leaking. Is it general operations, a customer, a channel, a category? Without visibility, decisions get made on incomplete information. Spend continues without a clear return. The problem compounds quietly.
The revenue problem
The direction of the group is not clear. Alignment is difficult. Where are we going, who should we target, through which channels, with what commercial proposition. Customer groups are not prioritised. Plans lack consistency. Marketing and commercial activity runs in parallel without a shared logic. Revenue potential is left on the table across every touchpoint. Defining a clear strategy is a priority.
Distinct problems need distinct approaches. SRPI adapts its process based on your situation and desired goals: from strategy and margin recovery to revenue acceleration and full commercial implementation.
Our Services
Commercial Optimization
Find and recover margin lost through operational inefficiency.
A diagnostic-led engagement that surfaces, quantifies and prioritizes margin recovery opportunities across trade spend, account profitability, procurement and operational costs.
Starting question: Where are we losing margin?
Growth Advisory
From strategy creation to full commercial implementation.
We build go-to-market clarity, align customer and channel priorities, create commercial plans and drive execution as far as the client needs. Starting question: Where is our revenue potential not being captured?
Who This Is For
Who we work with
Mid-size European consumer goods companies in personal care, food and beverage, and health and beauty, with up to CHF 150M in annual revenue, selling through retail, e-commerce or distributor networks.
The decision maker is typically a Commercial Director, CFO or CEO who feels margin pressure but lacks the capacity or analytical infrastructure to diagnose the root cause clearly. Large enough to have commercial complexity. Small enough to lack a dedicated analytics team.
Built on this
25+ years of combined experience across retail, consumer goods, e-commerce, consulting and advisory. On the brand side, the buyer side, and the strategy side of the industry.
This is not generalist advisory. It is built on having sat on every side of the consumer goods value chain.
Start Growing
Let’s tackle your margin leaks and unlock new revenue streams together.